It is important to stand out from the crowd at your next trade show. Printing banners and outdoor banners are a great way of achieving this. From expos and trade shows to art galleries, pop-up-shops to fetes - find all the print and POS you need to stand out and make your next exhibition unmissable. Make your mark with a Roller Banner for any event or exhibition. Fill it with all kinds of printed collateral that your visitors are sure to take away with them!

Here are the most important tools and props for any small business heading to its first trade show:

1. Business cards, lots of them!

Business cards are essential for any business.

They’re one of the most convenient, affordable and personal ways to turn a casual first chat into an ongoing relationship.

One thing you should never forget is to make someone who’s an interested lead leave with something in their hands. This way they can take it home and really put your company there.

One of the biggest mistakes I see when people attend networking events is running out of business cards. It's best to bring more than you expect, just for safety's sake.

 A banner that puts the competition to shame

If you want to make your competitors look amateur by comparison, you can’t go wrong with a big step and repeat banner.

Hanging a banner at an event is a must for any company, but it's more than just advertising. It tells visitors that you're committed to the success of the event and provides them with information they might need.

A step repeat banner is great for a dedicated area for photos, which will then promote your business on social media when they post it.

We offer large pop up stand which can bring your brand together at the event with a great podum to stand at while you wait for people to come to you.

3. Team name-tags for a personal touch

Exhibiting at a trade show is all about making connections so by wearing a name badge can help to break down the barriers when visitors come up to your stall.

Suddenly, you’re not an intimidating stranger, or someone who looks desperate to win new business. They can come say hello know who you are and what you do. These are be professional printed name badges, lanyards or simply some sticker printing.

4. Branded notebooks and other free gifts

People love the chance to grab some free stuff. And they often expect to come away from a trade show with a bag full of souvenirs.

Handing out branded freebies like notebooks to your attendees can be an easy way to get them brand exposure in a small footprint.

Free goodies and secret discounts seem like a good idea, but you’re also turning everyone into walking advertisements for your company. As people quickly zip from booth to booth, they’re going to make sure everyone in their social circle knows about you – whether or not they wanted them to.

5. Brochures and leaflets that fit in a bag

People at the event will go to loads of different stalls so it would be hard to remember all the details of your products, services and offers. They might not even remember your company’s name. Compliment Cards, flyers, leaflets or booklets are a great way to have all your info in one place.

Be sure to give your potential customers every detail they need in order to make a buying decision and contact you. This saves time on both ends of the campaign.

Edinburgh Printers offer a wide range of print services, including printing banners and outdoor banners. We can also print saddle-stitched booklets, A1 size posters and flyers in the UK. Contact us today for more information!